As the year-end bell chimes closer, a fierce cold wave blankets the nation, causing temperatures to plummet in numerous regions and some areas to witness rare heavy snowfalls. Yet, amidst the chill, the public's enthusiasm for consumption remains undiminished, actually showing a surge in vitality. The winter consumer market keeps heating up, with online warm food delivery orders surging, and searches for pot dishes and nourishing soups soaring, with hotpot delivery orders up over 130% year-on-year. At the same time, the ice and snow tourism market is also extremely火爆, with search热度 soaring three times more than the previous month.
In winter, due to the cold weather, consumers tend to opt for delivery services to minimize the hassle of going out in the cold. With changing travel attitudes, more and more people are pursuing a minimalist travel experience through instant delivery platforms. The consumption trends are undoubtedly underpinned by instant delivery services during the winter season.
As a leading domestic third-party instant delivery platform, SF Same City plays a crucial role in the winter consumer market. To ensure every warm meal is delivered warmly, SF Same City not only equips delivery riders with professional thermal food boxes and bags, but also ensures the delivery quality through refined operational processes. For soup dishes, riders carefully secure the food in the thermal box, handling it gently throughout the delivery to prevent leakage, ensuring that customers enjoy the best taste. Moreover, riders will remind customers to pick up their orders promptly as they approach delivery, adding a touch of warmth to the cold winter with their warm and thoughtful service.
For special food categories like hotpot, SF Same City has developed exclusive delivery solutions. To meet the diverse needs of ingredients and the need to separate raw and cooked ingredients, SF Same City provides customized large-size delivery boxes, designed with sealed thermal insulation and foam separation, ensuring that utensils, pots, and solid fuel can be delivered intact to customers' hands. After enjoying the meal, customers can also use the one-click call function to have riders come back to collect the pots, thus achieving a refined upgrade of the merchant's service and further enhancing the dining experience of customers.
As an independent third-party instant delivery platform, SF Same City's value extends beyond the delivery process. With the fragmentation of internet traffic sources becoming increasingly evident, merchants can seize the golden period of winter food delivery marketing through diversified online layouts such as public and private domain integration and live streaming group buying delivery. However, facing challenges such as independent operation of multi-channel orders, balancing cost and efficiency, SF Same City provides strong support for merchants. As SF Same City has no competition with major food delivery platforms, it can integrate multiple channels in one stop, helping merchants to plan and manage multi-channel orders uniformly, thereby improving the accuracy of logistics resource matching and the ability to control operating costs.
For ice and snow sports enthusiasts, warm clothing and anti-slip equipment are essential for travel. However, excessive luggage can add to the burden of travel. Nowadays, more and more people choose to purchase or rent equipment online upon arrival at their destination. SF Same City's "pick-up, delivery, buy, and handle" service perfectly meets this need, providing comprehensive convenience for tourists. From the moment they get off the plane or high-speed train, tourists can use SF Same City's services to have riders help with luggage pick-up, buy clothes, or rent skis and other equipment, thus achieving a minimalist travel experience.
To further enhance the delivery experience of consumers, SF Same City recently launched the "Exclusive Delivery" service. This service uses a "1-to-1 emergency delivery" professional service model, upgrading the general batch delivery model to send only one order at a time, ensuring faster, safer, and more personalized delivery. The launch of this service undoubtedly brings consumers a better delivery experience.
Faced with the increased difficulty of winter delivery, SF Same City achieves rapid response and efficient delivery of orders through an intelligent transportation scheduling system. On one hand, SF Same City conducts comprehensive analysis and prediction based on data such as the business circle of stores, daily order volume, and peak changes, thereby planning different modes of transportation for different stores. On the other hand, during the actual delivery process, SF Same City uses the CLS system to globally control and flexibly dispatch the "store-based," "business circle," and "city-wide" three-level elastic transportation networks, ensuring optimal matching between orders and riders even during peak periods. In the event of extreme weather such as heavy snowfall and road icing, SF Same City will also use AI algorithms to intelligently optimize delivery routes, and deploy manpower support in key areas to ensure the safety and smoothness of the entire delivery process.
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